A neighborhood that is changing while still maintaining its identity.

The Magazine supplement of La Vanguardia, published on Sunday, May 3rd, 2026, dedicates its main feature to one of the neighborhoods that has changed the most — and continues to change — in the city of Barcelona. An analysis that not only portrays its urban transformation, but also captures the current pulse of an area that has managed to reinvent itself without completely losing its essence.
Poblenou is presented today as a space of contrasts: a former industrial district transformed into a technological, creative, and residential hub, where repurposed factories, startups, art galleries, neighborhood life, and new ways of inhabiting the city coexist. The feature focuses on this duality between past and present, between working-class memory and a digital future, which defines its contemporary identity. Throughout the article, the challenges accompanying this transformation process are also explored: real estate pressure, the evolution of the local community fabric, and the coexistence between global projects and the everyday life of its residents.
All of this paints a picture of a neighborhood in constant negotiation with itself, which has become one of the most representative examples of Barcelona’s urban evolution in recent years.
In this blog, we share the link to the full report, which is well worth reading in depth to better understand not only what is happening in Poblenou, but also the direction in which the city as a whole is heading.